Hello

Hello.

Welcome to Brand Storytelling
through Strategy and Design

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I am a designer—a hybrid advertising and marketing professional with a strong background in the brand strategy, design and implementation of retail and consumer packaged goods innovations and initiatives—across all media touchpoints.

Making an emotive connection with people—by leveraging strategy and design—is at the heart of my work.

Throughout my career, I have delivered the best possible level of creativity, service and leadership for a variety of clients including: Procter & Gamble, GE Appliances, Yum! Brands, Darden Restaurants, PepsiCo, Frito-Lay, Kroger, Kraft, Mead, Smucker’s, Lowe’s, Tyson, Heinz, AT&T and Valvoline.

Disclaimer: Due to the confidential nature of previous client projects, much of it is not available for public display. Additionally, many of the projects were completed while employed with other agencies—which may retain ownership of the work. The comments and opinions expressed on this site are of the individual author and may not reflect the opinions of these agencies, the project clients and/or the brands listed. All logos, graphics and designs are the property of their respective owners.